Social Media Manager Needed for Costa Rica’s Largest English Newspaper

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The Costa Rica Star and Luxe Marketing Boutique is looking for an experienced social media manager to join our growing team. You will help us engage with our clients audiences on social media, identify our online community’s developing needs, and look for opportunities to grow our social reach and brand awareness.

If you’re a social-savvy trendsetter whose morning routine wouldn’t be complete without knowing what’s happening on Twitter, Facebook or Instagram and someone who has innovative ideas to improve the community experience, we would like to meet you.

For this position, you should be highly creative, entrepreneurial, and energized by working with a team. Ultimately, you should be able to effectively connect our brand and our clients with the respective online supporters.

Responsibilities include but are not limited to:

· Manage social media strategy and content calendars that include rapid response and popular education campaigns

· Implement a social media strategy that broadens strategic communication and brand awareness goals.

· Media Relations:

· Promote products and/or events, opinion editorials, and email campaigns

· Engage with national media outlets and their journalists/content teams on social media

· Digital Communications:

· Cross-promote our digital and social channels with an eye to list-building follower growth, and donor acquisition

· Engage directly with our social media followers to develop an authentic sense of online community

· Create a monthly and annual plan for increasing followership and engagement within and across the organizations social channels

· Provide regular analytics reporting of social channel growth, engagement, and effectiveness of our social campaigns

· Make recommendations to communications director on new social platforms, digital trends, and emerging best practices to achieve targets.

· Other responsibilities as requested by your supervisor

The successful candidate must have the following skills and experience:(Required)

· Bilingual – English and Spanish

· A strong commitment to excellence and an ability to work in a fast-paced environment

· Demonstrated experience working with social platforms including but not limited to: Facebook, Twitter, Instagram, LinkedIn, and Snapchat. Comfortable providing regular messaging guidance and practical social media training for staff members of all levels of digital experience

· Experience conducting regular analytics reporting of social media platforms

· Very comfortable creating a social advertising budget and making social ad buys within that budget across multiple platforms

The most successful candidates will also have the following skills and experience (Not Required but a Bonus)

· Solid writing/editing skills in order to craft digital messages that include organizational and issue talking points

· Hands-on experience with content management systems including Drupal and WordPress

· A clear understanding of digital best practices, from digital-first strategy to mobile optimization methods to SEO opportunities

· Proficient in general coding languages (i.e. HTML, CSS, and basic JavaScript)

· Some experience designing websites, microsites, and/or landing pages

· Proficient in the use of design programs (e.g. Illustrator, Photoshop)

Salary and Benefits:

The salary range for this position will vary and is commensurate with experience.

How to Apply:

Please send a cover letter and resume to [email protected]
We are looking for an immediate hire so applications will be accepted on a rolling basis until the position is filled. No phone calls please.

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